The Talisker Whisky Atlantic Challenge: The World’s Toughest Row
An unsupported rowing race stretching 3,000 miles from from the Canary Islands to the Caribbean, the Atlantic Challenge is an endurance test unlike any other. Most row in teams of 2, 3 or 4 — while some competitors like Terence attempt the race solo…
2017 Atlantic Challenge pre-race video
You can imagine the conditions: 40-foot waves, scorching sun, sea sickness, extreme isolation, and more. Each physical challenge carries a special mental component, making this crossing the World’s Toughest Row. The fastest teams can finish in just five weeks; solo rowers may toil for up to three months.
Some seek to break records, others to support a charity. Everyone faces the same rules: row unsupported, carrying all food and equipment to complete the crossing without outside help.
With National Geographic as the Broadcast Partner, the
Atlantic Challenge reaches millions around the world
Organized by Atlantic Campaigns, the Atlantic Challenge is the world’s premier ocean rowing event with the engagement to prove it. The 2016 race drew over 21 million impressions from Atlantic Campaigns’ own digital channels, plus 80 million reached via TV, not counting individual teams’ campaigns.
The YB Races interactive app is a unique driver for global spectator engagement with 935,000 unique page views in the 2017 race. The app delivers 6 daily updates on each team’s position, direction of travel, and other key statistics from the starting line in La Gomera until the finish line in Antigua.
View Terence Steinberg and the other teams competing in the 2019 race here.